Vol.03 与投资机构对话，细聊当下消费赛道那些事

欢迎收听本期播客，本期节目，我们邀请到了一位机构投资人一起来聊一下关于消费品赛道的那些事。同时孙总有着自己的创业项目，一起深度分析消费品的小众赛道里，到底有哪些打法，可以在头部品牌的包围圈里，杀出一条“快速增长”之路。「本期内容」｜与投资机构对话，细聊当下消费赛道那些事00:28 嘉宾自我介绍01:26 当下是如何看现在的消费赛道的？04:17 创造用户需求是否成立？07:10 美团为何创造用户需求？11:43 小众消费屏赛道爆发？是否能成为新的机会？15:13 投身于小众赛道创业的心路历程。18:05 单品在双十一直接卖爆！成功走出第一步18:56 为什么会选择做公路自行车这个事情？23:20 如何在一众头部品牌的包围下，走出一条自己的路？35:26 如何做到，更加接近消费者？40:32 用户的肯定，才是复购的基础。41:52 产品力及用户陪伴，做好产品才是走心50:50 从团队观念的转变：简单的，才是最美好的。52:32 消费者真的能辨别产品的好坏吗？56:05 如何理解市场是动态的这个情况？58:24 罗老师对于产品和用户的的经典片段62:02 再次升华的价值观主播：黄小明 / Berkeley本期嘉宾：孙总小红书：Dozy咖啡如果你喜欢我们的内容，请记得订阅频道。同时别忘记了在小宇宙App内给我们留言、点赞，分享给更多的朋友们！也可以搜索微信：BerkeleyZh 添加我们微信进行交流哦～在小宇宙查看该单集文稿

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Vol.03 与投资机构对话，细聊当下消费赛道那些事

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