VRS642 - How Stacey St. John Built a High-Performing STR Portfolio From Scratch

What happens when a corporate professional takes a chance on short-term rentals in the middle of a global pandemic? In this inspiring episode, Heather sits down with Stacey St. John - real estate investor, property manager, and community builder - to unpack her incredible journey from cautious investor to powerhouse property manager with a portfolio of beachfront properties in Myrtle Beach. Stacey didn't just enter the industry - she transformed her life through it. Tune in to hear how she went from buying two "ugly" condos during COVID, to building a thriving business, managing properties with purpose, and cultivating one of the largest online communities for women in STR. If you've ever wondered how to spot an opportunity in a down market, manage with integrity, or build a brand that resonates, this conversation is for you. ________________________________________________________________________________________________________ 📣 Midroll Sponsor: STRAIT Chat & the AI Ambassador Program This episode is brought to you in part by the STRAIT Chat Community - an exclusive space for short-term rental pros who want deeper conversations, smarter systems, and more collaborative learning. And if you're curious about using AI in your business - whether it's for guest communication, operations, or even marketing - check out our AI Ambassador Program. It's designed to help you learn, lead, and get hands-on with the tools shaping the future of hospitality. 🌐 Learn more and join us at VacationRentalFormula.com/AI Are you listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/podcast/VRS642