VSP094 Präsentationen die den Kunden begeistern

from Verkaufen an Geschäftskunden · host Stephan Heinrich

Sie kennen alle die gängigsten Formen der Produktpräsentation - in der Regel sind solche Präsentationen wenig innovativ, unkreativ und nach spätestens zehn Minuten langweilig. PowerPoint-Präsentationen, die sich über dutzende Folien quälen, waren irgendwie noch nie zeitgemäß. Lange Produktpräsentationen hinterlassen selten einen bleibenden Eindruck auf die Zuhörer. Der hohe faktische Informationsgehalt solcher Vorträge resultiert darin, dass am Ende nur ein Bruchteil der eigentlich relevanten Informationen bei dem potentiellen Kunden hängen bleibt. Es gibt jedoch eine einfache Möglichkeit, das zu Ändern und stattdessen sein Publikum zu faszinieren. Hörerservice stephanheinrich.com/podcast

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This episode is 18 minutes long.

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This episode was published on October 12, 2015.

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