VSP152 Die Kundenentscheidung professionell beeinflussen

from Verkaufen an Geschäftskunden · host Stephan Heinrich

Das Wichtigste im professionellen Verkauf ist, die Kundenentscheidung so zu beeinflussen, dass ein gutes Ergebnis dabei herauskommt. Ein gutes Ergebnis für beide Seiten, denn der Kunde passt nur dann zum Anbieter, wenn dessen Produkt oder Lösung auch wirklich tauglich ist und andererseits der Kunde den geforderten Preis bezahlen kann und will. Dieser Beitrag zeigt, dass die Entscheidung des Kunden bei Weitem nicht immer rational verläuft und wie das clevere Verkäufer für sich nutzen können. Mehr Informationen: stephanheinrich.com/podcast

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This episode was published on November 21, 2016.

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