Visión teórica: las tres familias de KPI (adquisición, participación, conversión)

from Digital Marketing Expert · host Ilaria Digital School

En las actividades anteriores, aprendiste a construir objetivos SMART y a distinguir un Indicador Clave de Rendimiento (KPI) de una simple métrica. Ahora es el momento de ir más lejos: no todos los KPI miden lo mismo, y utilizarlos sin clasificarlos ...

Episode metadata supplied by the publisher feed · Published May 19, 2026

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Visión teórica: las tres familias de KPI (adquisición, participación, conversión)

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