EPISODE · May 23, 2022 · 58 MIN
WALDO Contacts | DTC Brand Enters ECP Channel
from Eyetrepreneur · host Beth Samenuk, Catherine White
WALDO contacts is a UK-based company that has entered the USA market. They are known for their Direct-to-Consumer model but are making strides to become engrained with optometrists with a revenue-sharing platform. Whether the patient buys online, or in-office the doctor gets credit for the sale. Buying from the big-4 contact lens companies is one form of purchasing and we as a profession should be open to exploring others.www.hiwaldo.comGot feedback? Email [email protected]
What this episode covers
Waldo Contacts shares how they developed a contact lens brand subscription service and are bringing to the professional eyecare channel.
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WALDO Contacts | DTC Brand Enters ECP Channel
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