Want to Automate? APIs and Webhooks are Everything | EP 85 episode artwork

EPISODE · Feb 2, 2026 · 17 MIN

Want to Automate? APIs and Webhooks are Everything | EP 85

from Automate Your Agency · host Alane Boyd & Micah Johnson

Software needs to talk to each other, that's the foundation of all business automation. In this episode, Alane and Micah break down the three critical ways platforms communicate and why understanding these basics determines whether your business stays competitive or gets stuck in manual mode.What You'll Learn:APIs: When you need to ask for something (get customer data, create invoices, update records)Webhooks: When you're listening for something to happen (payment received, form submitted)MCPs: The AI version designed specifically for agents and task delegationKey Insights:Why "Does it have an API?" should be your first question about any softwareHow to spot automation-friendly tools before committing to subscriptionsReal workarounds when your current software doesn't play well with othersUsing AI to research API capabilities without diving into developer docsThis episode gives you the knowledge to make smarter software decisions and understand why some integrations work seamlessly while others leave you copying data manually between platforms.Learn More about our AI Leadership WorkshopWinning businesses aren’t just working harder, they understand how to use AI strategically. Sign up for the AI Leadership Workshop, a 3-hour expert-led mastermind designed to give leadership teams clarity, alignment, and a practical path to stay competitive.Book a call to customize your workshop today!This episode is brought to you by Biggest Goal, the company Alane Boyd and Micah Johnson co-founded.Fifteen years of scaling their own companies taught them that adoption is a people problem long before it's a technology problem, so we train executives and their teams through workshops, cohorts, mastermind groups, and hands-on implementation support.For more info about our programs, join our free community at your.biggestgoal.ai.Thank you for supporting the podcast!

Episode metadata supplied by the publisher feed · Published Feb 2, 2026

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Software needs to talk to each other, that's the foundation of all business automation. In this episode, Alane and Micah break down the three critical ways platforms communicate and why understanding these basics determines whether your business stays competitive or gets stuck in manual mode. What You'll Learn: APIs: When you need to ask for something (get customer data, create invoices, update records)Webhooks: When you're listening for something to happen (payment received, form submitted)M...

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Want to Automate? APIs and Webhooks are Everything | EP 85

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