We Almost Died 4 Times. Then Exited For $2.3 Billion (with Todd Davis of LifeLock)

Todd Davis built LifeLock from a 7-person call center into a $2.3 billion acquisition by Symantec... and nearly lost the company 4 times along the way. Get The Exit Code Blueprint (Free): https://exitcodeblueprint.com/This conversation between Jason Sisneros and Todd Davis breaks down the decisions, mistakes, and pivots that kept LifeLock alive through FTC battles, a CMO who blew the budget by $2M, and a single day that erased $1 billion in market cap. What's covered: → The "decisive point" framework Todd used to cut through 3,000 distractions and focus the whole company on one number → Why giving out his Social Security number on live TV was a calculated risk, not a stunt — and how it filled the call center before he got back to his car → The $24M legal fight that nearly killed LifeLock at over $100M in revenue — and why Todd picked Goldman Sachs specifically to "fight dirty" when it came → What it looked like the Sunday before telling 700 employees they were going to war with the FTC → Why only 3.5% of businesses that go to market actually close — and what the 93% miss Connect with Todd Davis: https://www.linkedin.com/in/todd-davis-340058142