"We are babies in motorsport terms" - Formula E CEO Jeff Dodds

Jeff Dodds, the CEO of Formula E is today's guest, fresh off the back of his Miami trip with a load of BIG celebrities and content creators to hit a new audience for the sport. We talk all about that and lots more!Close combat racing keeps fans guessing the winner.Charity initiatives can enhance the sport's image.Innovative marketing can attract new audiences.Influencers can significantly impact motorsport's reach.Cultural success can be measured beyond just numbers.The thrill of racing can be shared with non-professionals.Personal growth is essential for long-term success.Balancing competition and recovery is crucial for performance.Recognizing potential in others is a key leadership trait.Work-life harmony is more important than balance.Chapters00:00 Jeff's early Years and Background03:03 Understanding Formula E: The Basics05:47 The Unique Experience of Formula E Races09:04 Formula E's Current Status and Future Potential11:58 Jeff's Journey to Formula E Leadership14:52 First Impressions and Initial Challenges18:05 Setting Priorities as CEO21:14 Work-Life Balance in Motorsport Leadership24:11 Jeff's Leadership Style and Company Culture26:50 The $250,000 Bet and Its Implications27:20 Charity and Community in Motorsport28:59 Innovative Marketing Strategies in Racing30:52 Creators and Celebrities in Racing32:49 The Impact of Influencers on Motorsport36:04 Future Goals and Ambitions in Motorsport38:37 Life Lessons from Competitive Sports45:30 Personal Reflections and FearsA MotorMouth Media Production Hosted on Acast. See acast.com/privacy for more information.