"We Don't Use AI" Will Be the Flex of 2026

Two fifteen-year-old rock climbing buddies from Long Island made a pact in a surf lineup: build one-of-a-kind experiences for causes they cared about. That idea died. So did the loyalty app before it, and the apparel company after it. What survived was the thing nobody planned, an agency born from following opportunity instead of forcing a vision.Justin Abrams and Mike Rispoli have been failing forward together for twenty years, and Cause of a Kind is the compounding result. The deal that let them quit their jobs was the Hospital for Special Surgery in New York, their first real foray into medical software and the moment Justin took out a half million dollar SBA loan and burned the boats. Today they build and modernize software for small and mid-sized businesses on a flat monthly model, no offshore handoffs, no surprise invoices.This conversation is a gut check for every founder currently drowning in shiny object syndrome. Mike has the scars of the Web3 era and sees the exact same pattern repeating with AI: companies slapping an "AI native" label on a context call to ChatGPT, then wondering why three competitors clone them in a month. His thesis is sharp and survivable. The magic is not AI. The magic is AI plus workflow plus deep domain knowledge, the combination that cannot be knocked off because you had to be the person on the inside to build it.Then there is the distribution story, which is the part founders will rewatch. Cause of a Kind went from roughly 7,000 to 160,000 plus YouTube subscribers in five months by doing one unglamorous thing relentlessly: they ship every single day. No filter, no precious production cycle, just two fast-talking Long Islanders who treat their business as a media house and treat publishing as the cheapest sales conversation on earth.https://www.causeofakind.com/https://www.linkedin.com/in/cuzzinjustin/https://www.linkedin.com/in/michael-rispoli-cto/https://www.youtube.com/channel/UCWAstEyCK6YsKVTTRsQr37w⁠⁠https://www.linkedin.com/in/estesryan/⁠⁠⁠⁠https://aiforfounders.co⁠⁠https://trynina.co/