We need to get off the "woke treadmill" and start *actually* moving forwards: Deborah Williams, The Women's Association

Want Steph to mentor you? Apply for 1:1 founder coaching here: https://docs.google.com/forms/d/e/1FAIpQLSchRTqGNNhrN8xph4Gh4RuVJNU_mc31cT8bl08nXRQeM6rd8Q/viewform- - - - - - -Deborah Williams is the Founder & CEO of The Women’s Association, building a lifelong ecosystem to ensure women and girls have the support they need to reach their full potential at every stage of life.Founded in 2018 after Deborah was "awakened" by research for her dissertation exploring the stories of women in leadership across industries, The Women's Association has grown into a powerful force for gender equality. In this interview, Steph and Deborah discuss:Discovering gender inequality through Deborah's dissertation researchOvercoming self-doubt whilst building a mission-driven organisationThe burden of awareness: when you can't "un-see" injusticeBuilding a lifelong ecosystem vs short-term solutionsEarly intervention: protecting girls' confidence before it's lostThe social trap: connection with anxietyFollow The Women's Association: https://www.thewomensassociation.com/I'd LOVE to know, what resonated most with you here? Get involved in the conversation:🤍 Instagram: https://www.instagram.com/stephmelodia/🤍 LinkedIn: https://www.linkedin.com/in/stephmelodia-keynotespeaker/- - - - - - -About the show:Entrepreneurship is overly-glamorised, and there’s a lot to learn from the mistakes of others. Strategy & Tragedy keeps it real; sharing the highs & lows, the strategies & tragedies, of other founders who have “made it.” In addition to CEO interviews, we spotlight subject matter experts to help you on your entrepreneur journey. Available on all major streaming platforms, now in the UK Top 20 Business Charts.About Steph Melodia:As ex-CEO of an award-winning marketing agency, Stephanie now hosts Strategy & Tragedy, advises MBA students with Oneday, coaches founders 1:1, and travels the world as an international keynote speaker on her signature subject of ‘Hacking Luck.’ She has delivered impactful sessions for household brand names including Qatar Airways, Soho House, WeTransfer, LinkedIn, Xero, Harvey Nash Group, Web Summit, and more - leaving audiences feeling inspired, motivated, and energised.