We Sold 40 Trials in One Month at a Single Gym episode artwork

EPISODE · Mar 10, 2025 · 8 MIN

We Sold 40 Trials in One Month at a Single Gym

from SGPT Marketing · host Hamper Agency

At just one of our own personal training gyms, INTENT91, we managed to sell 40 six-week trials in December. We say this not to brag, but to show what’s possible at your own SGPT gym. Here are 3 ways that we managed to achieve this success:  1: Relentless Paid Ads & Consistency12 months of consistent paid ads and messaging. While other gyms eased off during the holidays, we kept our foot on the gas at INTENT91, ensuring our audience was fully warmed up. 2: Structured Sales & Follow‑UpA robust sales process is critical. By ensuring that someone was always available to follow up on every lead—whether via phone or in‑person meetings—the team converted every opportunity quickly and efficiently. 3: Consistent Messaging Across ChannelsSticking to one specific demographic and a clear message across ads, emails, and organic content built trust and engagement. This unified approach turned leads into quality trial sales, setting the stage for long‑term membership conversions. If you want to implement these strategies in your SGPT gym, reach out to us at [email protected], visit hamperagency.co.uk, or DM @hamperagency on Instagram.

In this episode, George breaks down how our own personal training gym, INTENT91, achieved a record-breaking December by selling 40 six‑week trials in a single month at just one of our gyms. This led to nearly £20K in front‑end revenue from just a £1,900 ad spend and reveals how a year‑long, consistent paid ads strategy combined with relentless follow‑up and targeted messaging made it possible. If you’re an SGPT gym owner looking to fill your gym and drive long‑term growth, this episode is packed with actionable insights.

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This episode is 8 minutes long.

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This episode was published on March 10, 2025.

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At just one of our own personal training gyms, INTENT91, we managed to sell 40 six-week trials in December. We say this not to brag, but to show what’s possible at your own SGPT gym. Here are 3 ways that we managed to achieve this success:  1:...

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