Weekly Buzz 8/28/25: Amazon Kills Variations? | Walmart Ties Marketplace to Stores | New YouTube Channel Giveaway!

Updates to variation listing Armageddon, Walmart is now tying its online offerings to its retail stores, and our brand new YouTube channel has just launched! These and more buzzing news on this week's episode! ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup  (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos We’re back with another episode of the Weekly Buzz with Helium 10’s Principal Brand Evangelist, Carrie Miller. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, talk about Helium 10’s newest features, and provide a training tip for the week for serious sellers of any level. Update to irrelevant or redundant variation theme removal https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHUEszWTIyTko1MktORVVQ New YouTube Channel for the Serious Sellers Podcast and Weekly Buzz by Helium 10 https://www.youtube.com/@Helium10SeriousSellersPodcast Amazon resumes Google Shopping ads – but not in the U.S. https://searchengineland.com/amazon-resumes-google-shopping-ads-international-domains-461238 Walmart ties marketplace to stores, debuts AI seller tools https://finance.yahoo.com/news/walmart-ties-marketplace-stores-debuts-122600640.html Walmart Rolls Out Faster Deliveries for 3rd-Party Sellers https://www.pymnts.com/walmart/2025/walmart-rolls-out-faster-deliveries-for-3rd-party-sellers/ Send meltable inventory to FBA starting September 22, 2025 https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHVTROUlI3OFIzRFZLSkta Enrollment changes for FBA Liquidations and Donations programs https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHQ0dHSzlXWFhVNlo2Q0g2 Protect your account from deactivation with Account Health Assurance https://sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSFpFSlU0SkFXOEJBRlJQ Optimized targeting for Sponsored Display Conversion campaigns https://advertising.amazon.com/en-us/resources/whats-new/sponsored-display-automatic-targeting-for-conversions/ Don't miss out on these crucial updates and insights for sellers looking to thrive in the e-commerce landscape. In this episode of the Weekly Buzz by Helium 10, Bradley covers: 00:51 - Variation Armageddon Update 02:29 - New YouTube Channel 03:23 - Amazon Google Ads 05:02 - Black Box Update 08:00 - AI Walmart Tools 09:52 - Walmart Next Day Delivery 10:50 - Meltable Inventory Update 11:42 - FBA Liquidations Update 12:57 - Custom Ads Rules 19:05 - Protect You Account 20:47 - Optimized Targeting