Weight Loss Revolution: Combining Medicine And Lifestyle For Success with Robert MacNaughton, CEO of Calibrate

This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to outcomesrocket.com Sustainable weight loss through medication and lifestyle changes improves health outcomes and reduces healthcare costs. In this episode, Robert MacNaughton, CEO of Calibrate, discusses his company's approach to weight and obesity management, which integrates GLP-1 medications with physician-led lifestyle coaching. He emphasizes that while medications are powerful, sustainable results are achieved with lifestyle intervention. Calibrate provides a DTC solution but is increasingly focusing on enterprise partnerships with self-insured employers and PBMs, to provide better access to these solutions. Rob mentions his company's published results that show members losing 16% of their body weight after one year, 17% after two years, and 19% after three years. He also highlights the growing discussion around AI's role in healthcare and expresses optimism about weight management, believing this is a vanguard area that will improve healthcare outcomes and sustainability.  Tune in and learn more about Calibrate and its approach to weight management solutions! Resources:  Connect and follow Robert MacNaughton on LinkedIn. Follow Calibrate on LinkedIn and visit their website.  Fast Track Your Business Growth: Outcomes Rocket is a full service marketing agency focused on helping healthcare organizations like yours maximize your impact and accelerate growth. Learn more at outcomesrocket.com