Weights & Biases: Following the "Gradient of Admiration" to Million-Dollar Deals with Lukas Biewald episode artwork

EPISODE · Oct 7, 2025 · 1H 11M

Weights & Biases: Following the "Gradient of Admiration" to Million-Dollar Deals with Lukas Biewald

from Founder-Led Sales Stories with Pete Kazanjy - Startup Sales Expertise From Founders Who've Done It · host Peter Kazanjy

Join Pete in conversation with Lukas Biewald, Co-Founder of Weights & Biases, the AI developer platform recently acquired by CoreWeave.Lukas and Pete dig into the fascinating journey of how W&B turned a "too niche" product into a must-have platform for AI engineers worldwide. Lukas shares his unconventional approach to finding their initial product (teaching AI classes to make extra money!), their brilliantly sneaky open-source integration strategy, and why sometimes your first customer will just say "yes" to your $100K pricing experiment.You'll hear about the "gradient of admiration" sales approach that helped them win over elite AI engineers, how they survived pricing pushback from developers comparing them to GitHub, and the way they transformed hostility from internal ML infrastructure teams into partnerships.Lukas's relentless customer-focused approach powered Weights & Biases to millions in revenue across wildly diverse industries before expanding their sales team. Their success culminated in the recent CoreWeave acquisition after establishing themselves as the tool of choice for AI engineers worldwide.More on Weights & Biases here: https://wandb.ai/Sales motion details: AI developer tooling, organizations with ML/AI engineering teams across diverse industries, $25K-50K average deal size, bottom-up adoption with engineering leadership buyers, 5-figure per-user pricing model. Expansion-heavy motion with initial champions driving broader adoption.

Episode metadata supplied by the publisher feed · Published Oct 7, 2025

Embed this episode

NOW PLAYING

Weights & Biases: Following the "Gradient of Admiration" to Million-Dollar Deals with Lukas Biewald

0:00 1:11:37

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Founder-Led Sales Stories with Pete Kazanjy - Startup Sales Expertise From Founders Who've Done It?

This episode is 1 hour and 11 minutes long.

When was this Founder-Led Sales Stories with Pete Kazanjy - Startup Sales Expertise From Founders Who've Done It episode published?

This episode was published on October 7, 2025.

Can I download this Founder-Led Sales Stories with Pete Kazanjy - Startup Sales Expertise From Founders Who've Done It episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!