Welche Wege führen zum Kunden? Paid, Owned, Earned

What this episode covers

Egal, wie ihr den Kunden erreichen wollt, es gibt nur diese 3 Kategorien Alle Werbemaßnahmen – oder weiter gesprochen – Kundenmaßnahmen, lassen sich in diese 3 Kategorien einordnen: Paid: ihr bezahlt für Reichweite Owned: ihr macht was auf eurer Webseite etc. Earned: man spricht über euch – hoffentlich positiv! Für jede dieser Kategorien gelten eigene Regeln. In diesem Podcast versuche ich, diese ein bisschen zu erhellen. Viel Spaß beim Zuhören, Euer Dietmar Auf Spotify hören: Auf iTunes oder gleich hier anhören: Der Beitrag Welche Wege führen zum Kunden? Paid, Owned, Earned erschien zuerst auf Argo.Berlin.

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Frequently Asked Questions

How long is this episode of TOM - Der Tourismus und Online Marketing Podcast?

This episode is 9 minutes long.

When was this TOM - Der Tourismus und Online Marketing Podcast episode published?

This episode was published on March 29, 2022.

What is this episode about?

Egal, wie ihr den Kunden erreichen wollt, es gibt nur diese 3 Kategorien Alle Werbemaßnahmen – oder weiter gesprochen – Kundenmaßnahmen, lassen sich in diese 3 Kategorien einordnen: Paid: ihr bezahlt für Reichweite Owned: ihr macht was auf eurer...

Can I download this TOM - Der Tourismus und Online Marketing Podcast episode?

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