Welcome to Population Next!

​​Welcome to Population Next, the podcast that helps business leaders and policymakers navigate the biggest—and most overlooked—threat to their future: demographic change. Hosted by Bradley Schurman, author of The Super Age and a leading expert in population dynamics, this show is your guide to turning challenges into opportunities.Each episode explores how shifting population patterns—declining birth rates, aging societies, and accelerated global migration—are transforming the way we work, live, and do business. With expert insights, real-world case studies, and forward-thinking guests, Bradley breaks down complex trends into clear strategies. Learn how to build generationally-dynamic teams, adapt to emerging labor markets and technologies, and create future-proof organizations that thrive during this period of demographic disruption.If you’re a C-suite executive, director, or founder who wants to lead with foresight, build resilience, and unlock new market potential, this podcast is your competitive edge. Tune in to Population Next on Spotify, Apple Podcasts, or YouTube—and be the first to see what’s coming next.