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Wellness: A Blessing or a Curse? The Two Faces of Influencer Marketing episode artwork

EPISODE · Mar 4, 2025 · 17 MIN

Wellness: A Blessing or a Curse? The Two Faces of Influencer Marketing

from The K-Scoop: Seoul Office View · host august letter

Wellness has become essential for modern people! But are the 'health secrets' on social media really okay? This podcast delves into the reality of the rapidly growing wellness industry and the pros and cons of influencer marketing. From extreme cases like the Belle Gibson scandal to friendly influencers like '슈블리맘', we explore how we, as consumers, can have a balanced perspective. How far should government regulations and platform responsibilities go?

What this episode covers

Wellness has become essential for modern people! But are the 'health secrets' on social media really okay? This podcast delves into the reality of the rapidly growing wellness industry and the pros and cons of influencer marketing. From extreme cases like the Belle Gibson scandal to friendly influencers like '슈블리맘', we explore how we, as consumers, can have a balanced perspective. How far should government regulations and platform responsibilities go?

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Wellness: A Blessing or a Curse? The Two Faces of Influencer Marketing

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Frequently Asked Questions

How long is this episode of The K-Scoop: Seoul Office View?

This episode is 17 minutes long.

When was this The K-Scoop: Seoul Office View episode published?

This episode was published on March 4, 2025.

What is this episode about?

Wellness has become essential for modern people! But are the 'health secrets' on social media really okay? This podcast delves into the reality of the rapidly growing wellness industry and the pros and cons of influencer marketing. From extreme...

Can I download this The K-Scoop: Seoul Office View episode?

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