Wen die Cookie-Apokalypse treffen wird - mit Miriam Betancourt

from How to Social Werbung - erfolgreiche Anzeigen auf Social Media · host Sandra Staub

Die bevorstehende Cookie-Apokalypse wird die Welt der Online-Werbung verändern. Miriam Betancourt ist Expertin für YouTube-Anzeigen, und sie erklärt, wie diese Veränderungen Unternehmen beeinflussen werden und was sie jetzt schon dagegen tun können. Wir sprechen über immer strenger werdenden Datenschutz und die Auswirkungen auf das Tracking von Werbeanzeigen. Außerdem erfahren wir, wie sich das Ganze auf Plattformen wie Facebook und Instagram auswirkt und warum YouTube-Anzeigen möglicherweise weniger betroffen sein werden. Außerdem diskutieren wir, wie Unternehmen sich an diese Veränderungen anpassen können, um als Gewinner aus der Krise hervorzugehen. Viel Spaß! Herzlichst, Sandra -- Miriam auf LinkedIn: https://www.linkedin.com/in/miriam-betancourt-416366199/ Miriams Website: https://www.miriambetancourt.de/ -- Abonniere meinen Newsletter: https://howtosocialwerbung.de/newsletter/

Episode metadata supplied by the publisher feed · Published May 3, 2024

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Wen die Cookie-Apokalypse treffen wird - mit Miriam Betancourt

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