Wer rastet, der rostet | Liza Brandstätter

from Der SMAC Podcast - Online-Marketing zum selber machen · host Anna Horvath - SMAC Marketing Academy & Community

Liza Brandstätter, die Geschäftsführerin von Rost, gewährt uns in dieser Episode einen Einblick in ihre Entscheidung, ein alkoholisches Produkt auf dem österreichischen / DACH-Markt an den Start zu bringen, und die Herausforderungen, die sie dabei bewältigen durfte. Liza geht genauer auf ihre Marketingstrategien ein und erläutert den Einfluss der erfolgreichen Zusammenarbeit mit zwei Investoren aus der bekannten Puls 4 Show "2 Minuten - 2 Millionen". Zum Abschluss beleuchten wir die beiden Welten "Online - und Offline Präsenz" und erfahren, welche Ansätze Liza wählt, um als Unternehmen nachhaltig und gesund zu wachsen. "Wenn du eine Produktidee oder eine Dienstleistung hast und du zu 100% überzeugst bist - dann mach es einfach!" Liza Brandstätter

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This episode was published on January 16, 2024.

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