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Nov 26, 2025 18 min

Wes Pickering, CEO, Pic the Gift

from The Think Small Podcast

On this episode of the Think Small podcast, Wes, founder of Pic the Gift. shares how he grew a one-man operation tucked in the corner of a friend’s shop into one of the largest custom-gift manufacturers you’ve never heard of. He reveals how problem-solving, automation, and an obsession with efficient production helped the company thrive through industry shifts and even the chaos of COVID, all while staying invisible behind the brands they power. From embracing one-off, on-demand personalization long before it was trendy to preparing for new acquisitions and strategic growth, Wes offers a candid, insightful look at modern American manufacturing and what it really takes to scale. Connect: Website: https://www.picthegift.com/ LinkedIn: https://www.linkedin.com/in/wes-pickering-058a1913/ Instagram: https://www.instagram.com/picthegift/

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Wes Pickering, CEO, Pic the Gift

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This episode was published on November 26, 2025.

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