West Michigan Transport Is In High-Growth Mode with Turvo TMS

The US transportation market is undergoing one of the most challenging periods in the past decade. According to Austin Pierson, Co-owner and Executive Vice President of Customer Sales at West Michigan Transport, revenue per load is down 25-30% across the board for upper brokerage.However, that’s not to say that opportunities aren’t there for proactive sector players.In this inspiring episode of Supply Chain Now, Turvo TMS’s Director of Customer Success Anthony Ceritelli joins Pierson and hosts Scott Luton and Greg White, to share their joined success story, highlighting how leveraging innovative and scalable technology in the right way can supercharge growth and performance despite difficult market conditions.Together, the two business partners discuss:· The role of automation and enhanced supply chain visibility.· The elegance of simplicity when it comes to technology.· How eliminating driver pain points can enhance worker happiness and efficiency.· The importance of finding a true technology partner that understands your unique business needs.Additional Links & Resources:Learn more about Turvo: https://turvo.com/Learn more about Supply Chain Now: https://supplychainnow.comThis episode is hosted by Scott Luton and Greg White. For additional information, please visit our dedicated show page at: https://supplychainnow.com/west-michigan-transport-high-frowth-mode-turvo-tms-1208 The content in this episode, including all audio, videos, visuals, and graphics, is the property of Supply Chain Now and is protected by copyright law. Unauthorized use, reproduction, distribution, modification, or re-uploading of this content in any form is strictly prohibited without explicit written permission from Supply Chain Now.For licensing inquiries or permissions, please contact us at [email protected]© 2026 Supply Chain Now. All rights reserved. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.