What 20+ Years and 5 Ventures Teach About Resilience

In this episode of The DTC Insider, Brian Roisentul sits down with Clay Banks, co-founder of Glorilight. Here's a glimpse of what you'll learn:Clay’s entrepreneurial journey through five venturesThe founding story of GloryLite and its fast launchLessons learned from HavenLock and complex manufacturingKey takeaways from Shark Tank and going viralHow to turn failures into lessons for the next ventureCustomer acquisition then vs. now: iOS14, Meta ads, tariffsThe importance of community and brand as a competitive moatCounterfeit competitors and the fight to protect IPBalancing CAC with LTV and the importance of retentionResiliency, uncertainty, and advice for entrepreneurs in 2025This episode is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠BSR.⁠⁠⁠⁠⁠⁠⁠⁠⁠BSR helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.To learn more about BSR, ⁠⁠⁠⁠⁠⁠⁠⁠⁠visit their website⁠⁠⁠⁠⁠⁠⁠⁠⁠ or book a call ⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠.