EPISODE · Feb 16, 2026 · 45 MIN
What 2036 Looks Like for Content Creators
from Virtually Everything! Podcast
Today, we look ahead to identify the mindset needed to make a living in content creation over the next decade (00:00).Peter talks to Wendy Heimann-Nunes, co-managing partner at Nolan Heimann LLP, to break down why the work-for-hire mindset is obsolete and how creators can surgically dissect their content into multiple revenue streams (02:25).Then, Wendy explores how the physical and digital worlds can converge into the future of content creation (24:49).Wendy Heimann-Nunes is the Co-Founder and Co-Managing Partner at Nolan-Heimann LLP.You can learn more about Wendy and connect on LinkedIn.Follow the Virtually Everything! Podcast on Instagram.If you want to send an email with feedback or show suggestions, you can reach us at [email protected] you can:Find Peter on LinkedIn.Here's the 20% you need to know about this episode:• Don't sell everything as work-for-hire. Retain unused rights for other verticals.• Contract for uses that don't exist yet (metaverse, AI applications, digital twins).• Multiple strategic licenses could work better than one blanket sale (unless priced for all future uses).• Surround yourself with courageous advisors who understand both risks and opportunities.• Storytelling/creative skills are now valuable in retail, hospitality, museums, and corporate, not just entertainment.-------------The Virtually Everything! Podcast is presented by Vū Technologies. #VuStudio #ContentAtTheSpeedOfThoughtBye for now! Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
Today, we look ahead to identify the mindset needed to make a living in content creation over the next decade (00:00).Peter talks to Wendy Heimann-Nunes, co-managing partner at Nolan Heimann LLP, to break down why the work-for-hire mindset is obsolete and how creators can surgically dissect their content into multiple revenue streams (02:25).Then, Wendy explores how the physical and digital worlds can converge into the future of content creation (24:49).Wendy Heimann-Nunes is the Co-Founder and Co-Managing Partner at Nolan-Heimann LLP.You can learn more about Wendy and connect on LinkedIn.Follow the Virtually Everything! Podcast on Instagram.If you want to send an email with feedback or show suggestions, you can reach us at [email protected] you can:Find Peter on LinkedIn.Here's the 20% you need to know about this episode:• Don't sell everything as work-for-hire. Retain unused rights for other verticals.• Contract for uses that don't exist yet (metaverse, AI applications, digital twins).• Multiple strategic licenses could work better than one blanket sale (unless priced for all future uses).• Surround yourself with courageous advisors who understand both risks and opportunities.• Storytelling/creative skills are now valuable in retail, hospitality, museums, and corporate, not just entertainment.-------------The Virtually Everything! Podcast is presented by Vū Technologies. #VuStudio #ContentAtTheSpeedOfThoughtBye for now! Hosted on Acast. See acast.com/privacy for more information.
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What 2036 Looks Like for Content Creators
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