What Are The Best Ways to Engage with Inactive Email List Subscribers?

Today's question comes from Mark, who has question about the "cold subscribers" on email lists. What are the pros and cons of engaging with cold, or inactive, subscribers? Should I delete my bounced subscribers? What are the best ways to reach out with inactive subscribers? What happens when they do not respond? How many emails do I send to my cold subscribers? Mark's website is at http://www.firstresponderfitness.us/. In this episode, I mention ConvertKit. You can learn more about ConvertKit at http://www.convertkit.com/. I also mention my ebook, Email the Smart Way. You can get this ebook for free at http://www.emailthesmartway.com/. Do you have a question about engaging with your inactive email list subscribers? Record it at http://www.askpat.com/.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.