WHAT ARE THE TOP 3 ELEMENTS TO CONSIDER WHEN PLANNING A DIGITAL FRANCHISE LEAD GENERATION CAMPAIGN?

MasterMind Minutes. One Guest- One Question- One AnswerToday our guest is Sean McKaySean is the founder and president of Site Hub, a digital marketing agency he launched in 2012. Over the past decade, he has worked with all types of businesses, including franchisors and multi-location brands, to solve one persistent problem - Getting better leads.Sean focuses on the full picture of franchise growth. Marketing strategy, lead qualification, follow-up systems, branding, and the real-world gaps between marketing and sales. His work spans website strategy, paid media, SEO, data enrichment, and conversion-focused funnels, with a strong emphasis on filtering out low-quality inquiries before they waste time and budget.He has supported brands across consumer, service, and regulated industries, including government and cybersecurity clients, and brings a grounded perspective shaped by running his own agency for over a decade. Sean is known for being direct, practical, and honest about what works, what does not, and where franchisors often get stuck when scaling.Reach out to Sean at: https://yoursitehub.com/Contact Gary at: [email protected]