What Big Changes in Advertising Should You Expect in 2024?

Send us Fan MailToday's episode is all about the changes coming to advertising in 2024, and it's especially useful for business owners and marketers looking to stay ahead in the rapidly evolving world of advertising. We'll talk about the importance of picking the right platform and really nailing it before you consider expanding.We dive into the key trends and shifts expected in advertising this 2024 where we talk about practical, straightforward advice on how to choose the best platform for your business and audience, and how to adapt to the changing landscape of digital marketing. If you want your business to remain relevant and effective in their advertising, this one's just for you.To sum it all up, we emphasise the importance of creativity and making decisions based on data in your advertising and explain why focusing on one platform is a SOLID strategy for making a big impact. Tune in for a no-nonsense guide to boosting your advertising game in 2024.Episode Highlights:00:00 - Coming up..00:21 - The growing importance of branding and brand awareness01:04 - Choosing and focusing on the right advertising platform01:23 - Detailed strategies for Facebook and Instagram advertising02:27 - Expanding to Facebook group advertising03:15 - Evolving use of lead ads on Facebook04:03 - Diversifying to alternate platforms05:02 - Encouragement for original content creationResource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.⏩ Subscribe to YouTube https://bit.ly/3ApZLpL⏩ Subscribe to Apple Podcasts: https://apple.co/3HdveiD⏩ Subscribe to Spotify: https://spoti.fi/41FjhdC⏩ Subscribe to Stitcher: https://bit.ly/3oGZXOP⏩ Subscribe to Google Podcasts: https://bit.ly/41SypE8⏩ Subscribe to Omny: https://bit.ly/3oLl8ipSee omnystudio.com/listener for privacy information.Resource Links:⏩ Your Social Voice Website (https://www.yoursocialvoice.com.au/)⏩ Join our Mogul Mastermind (https://www.mogulmastermind.com.au/)⏩ Join our Free Facebook Community (http://www.joinmygroup.com.au/)Connect with Kim Barrett:⏩ Follow Us on Facebook https://www.facebook.com/mrkimbarrett⏩ Follow me on Instagram https://www.instagram.com/realkimbarrett/⏩ Follow me on TikTok https://www.tiktok.com/@realkimbarrettThank you so much for listening! If you liked this episode, please don’t forget to subscribe, tune in, and share this podcast.