What Bothers You Most Is Where You Begin | Arundhati Kumar

In this episode of Sustainably Curious, I sit down with Arundhati Kumar, former corporate leader, founder of Beej, and someone who’s spent the last few years rethinking what sustainability really means.We talk about what it’s like to walk away from something you built not because it failed, but because it no longer felt aligned. About the dissonance of selling “sustainable” products in a world that needs less consumption. And the quiet courage it takes to begin again.From composting in a Mumbai flat to choosing when to speak up (and when not to) in climate conversations, Arundhati shares honest reflections on how habits form, why action is hard, and what makes it stick.We talk about:Why she shut down a thriving sustainable brand at its peakThe myth of perfection and why “doing everything” can be a trapFinding your personal starting point — whether it’s food, fashion, or parentingHow climate change is rewiring our brains and relationshipsAwkward dinner table moments and what they say about our collective silenceThe power of just coming back to it, again and again🌱 If you’ve ever felt like you care but don’t know where to begin, this episode offers permission to start small, stay honest, and go at your own pace.