What Business Owners Can Learn From Jon Erlichman's Phenomenal Social Media Success

Jon Erlichman spent 25 years as a television business news anchor, helping viewers make better financial and investing decisions. But it turns out his most remarkable expertise is self-marketing. Since leaving mainstream journalism in October 2024 to launch his own digital brand — Ticker Take — his social media videos have been viewed a whopping 2 billion times. His formula, as he shares on this episode, relies on short-form content, authenticity, storytelling, and plenty of silliness. For business owners and entrepreneurs wondering how to draw massive audiences to their digital content, an investment in this week's Monday Morning Radio episode rates "a strong buy." Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart. Photo: Jon Erlichman, Ticker TakePosted: May 25, 2026 Monday Morning Run Time: 56:25 Episode: 14.47 [Be sure to pick up your copy of All You Can Eat Business Wisdom: Second Helpings, the new Monday Morning Radio anthology featuring 21 world-class thinkers and leaders.]