What Businesses Need to Know About Podcast Storytelling w/Seth Silvers

In this episode, Seth Silvers, CEO and Founder of Story On Media shares his expertise on how businesses can use podcasts to better connect with their clients. Seth says businesses need to create content that answers their clients' questions. He also explains how businesses can authentically use storytelling not only to retain existing clients but also to attract new ones.Seth's three elements of a business' podcast:Content needs to be consistent. But consistency alone is no longer enough.If your goal is to use your podcast to drive business, you need to have a really good offer. So have an offer that takes your clients offline.Figure out ways to get your show in front of new eyeballs. "So every month, at least some new eyeballs are seeing your show".Connect with Seth on his podcast: The Small Business StorytellersOn his website: www.successwithstories.com or @sethsilvers on social.Bio: Seth Silvers is the Founder and CEO of Story On Media and Marketing, a podcasting agency helping businesses expand their business online through podcasting. Seth's passion is to help small businesses market more authentically and has been able to do this through [sic]helping others launch podcasts that help them become more known in their niche.Seth is another awesome guest from PodMatch.com#beaguest on Tools Website: www.toolsofthepodcasttrade.comThis podcast was recorded using Riverside.fmJoin New West Podcasters ClubThis podcast is sponsored by PodPagePodcast artwork created with CanSend us a textSupport the showConnect with us: Website: https://bit.ly/4h9Of5KJoin Our Patreon: https://tinyurl.com/muzmh69kBook a Free Consultation: https://bit.ly/47XrdexInstagram: https://tinyurl.com/yc2vxcb6X: https://tinyurl.com/ja7wb9fm===================================== 👉Helpful Resources ConvertKit email marketing: https://bit.ly/3TM19grJoin my Substack: https://shorturl.at/3LXCxRecord, stream, & edit with Riverside: https://shorturl.at/AZ3LrHost multiple podcasts on Captivate: ​​https://fas.st/t/4vxsZ9zaShop Podcast Microphones: https://amzn.to/3Rvz4c7Get paid to interview guests: https://shorturl.at/htIY4Podcast hosted by BuzzsproutDisclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost. Get full access to Tools of the Podcast Trade at toolspodcasttrade.substack.com/subscribe