What Buyers Really Look For Before Buying Your Business | DeSimone on Deals with Kevin Baker

What do buyers actually look for before acquiring a business?And what causes deals to fall apart — even after an offer is signed?In this episode, Greg DeSimone sits down with Kevin Baker, Director of Development at Emergency Care Partners, who evaluates acquisitions and partnerships as part of his day-to-day role. From the buyer’s side of the table, Kevin shares what really drives business value, what creates risk, and what business owners should prepare long before they ever think about selling.You’ll learn why clean financials build trust, why relying on one customer can reduce your company’s value, and why buyers don’t pay for potential alone. Kevin also explains how strong leadership, organized records, and the right advisory team can speed up transactions and help deals close with confidence. Buyers consistently prioritize reliability, preparation, and risk management when deciding whether to move forward with an acquisition.Whether you're planning to sell your business someday or simply want to build a stronger company, this conversation will help you think like a buyer — and prepare your business accordingly.#businessexit #exitstrategy #businessowner #businessgrowth #businessvalue #leadership #entrepreneurship #successionplanning #mergersandacquisitions