What Churn Metric Do I Use in LTV episode artwork

EPISODE · Aug 14, 2024 · 4 MIN

What Churn Metric Do I Use in LTV

from SaaS Metrics School · host Ben Murray

In episode #222, I address churn, retention, and LTV. Like any metric, LTV can be made very subjective if we use the wrong inputs. We must the correct churn rate and gross margin percentage. - LTV components - What churn do I use? - What is I have a SaaS+ model? Join my SaaS community here for events, templates, and training.

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What Churn Metric Do I Use in LTV

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This episode was published on August 14, 2024.

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In episode #222, I address churn, retention, and LTV. Like any metric, LTV can be made very subjective if we use the wrong inputs. We must the correct churn rate and gross margin percentage. - LTV components - What churn do I use? - What is I have a...

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