What Dental Owners Get Wrong About Staffing — with Lisa Cappello episode artwork

EPISODE · Jan 22, 2026 · 25 MIN

What Dental Owners Get Wrong About Staffing — with Lisa Cappello

from The Dental Marketing Podcast

The Staffing Crisis Killing Dental Practices — with Lisa Cappello Staffing isn’t just an HR issue — it’s one of the biggest hidden threats to dental practice growth. In this episode of the No BS Dental Growth Podcast, Chris Pistorius sits down with Lisa Cappello, Founder & CEO of Smiles in Demand, to unpack what’s really happening in dental staffing nationwide. From hygienist shortages and burnout to maternity leave coverage, temp staffing frustrations, and hiring mistakes, Lisa shares insights from 20+ years in dentistry — and explains why staffing should be treated as a proactive strategy, not a last-minute emergency. If your practice feels stretched thin, production is capped, or your team is burning out, this episode will help you rethink how you hire, retain, support, and scale your team. 🧠 What You’ll Learn Why staffing — not marketing — is limiting dental practice growthThe hardest dental roles to hire right now (and why hygiene is struggling)How COVID permanently changed hiring expectations in dentistryThe hidden cost of rushing hires when short-staffedWhy practice culture often beats higher payThe real downside of traditional temp agenciesHow short staffing hurts production, morale, and patient experienceWhen it makes sense to hire for personality over experienceHow to handle staff turnover without damaging patient trustWhy temp staffing can be a long-term growth strategy 🔑 Key Takeaway Staffing problems don’t just hurt operations — they cap growth, burn out teams, and damage patient trust if left unchecked. 🔗 Resources Learn more about Smiles in Demand: 👉 https://smilesindemand.com _________ 📥 Free Resource: 🎁 Download Our FREE Social Media Calendar For Your Dental & Ortho Practices! This free plug-and-play Social Media Calendar is your shortcut to consistent content, more followers, and more new-patient calls. Perfect for busy dentists, orthodontists, and marketing teams who want results without the hassle. Head to https://kickstartdental.com/social-media-calendar-download/?hsCtaAttrib=197544473755 to download! Schedule a free strategy session with Kickstart Dental Marketing → Book Here. https://kickstartdental.com/get-in-touch/ 🛠️ Tools & Tips: SmartFollow™ – Automated lead follow-up CallGuard AI™ – Review & coach call performance PatientLine™ – AI phone assistant for overflow and after-hours 💬 Let’s Talk Strategy: 👉 Book a free strategy session: https://kickstartdental.com/get-in-touch/ _________________________________________________________________________ Join Our Facebook Group! https://www.facebook.com/groups/nobsdentalgrowth Check us out! https://kickstartdental.com/get-in-touch/ Follow us for daily tips, tricks and growth hacks for YOUR practice! https://www.instagram.com/kickstartdental/ https://www.linkedin.com/company/kicsktart-dental-marketing _________________________________________________________________________ Want to work with KickStart Dental to GROW your dental practice? Contact: [email protected] Episode ideas? Guest Inquiries? Contact: [email protected] _________________________________________________________________________

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What Dental Owners Get Wrong About Staffing — with Lisa Cappello

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How long is this episode of The Dental Marketing Podcast?

This episode is 25 minutes long.

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This episode was published on January 22, 2026.

What is this episode about?

The Staffing Crisis Killing Dental Practices — with Lisa Cappello Staffing isn’t just an HR issue — it’s one of the biggest hidden threats to dental practice growth. In this episode of the No BS Dental Growth Podcast, Chris Pistorius sits down...

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