EPISODE · Aug 21, 2024 · 20 MIN
What Do Americans Want on Their Cheeseburgers? Sargento Shares Its Findings
from Food For Thought · host Food Processing
Earlier this month, we talked ice cream trends — in today’s episode, we’re actually moving backward on the backyard barbecue timeline and discussing cheeseburger trends with Mike Bierbach, marketing director, Meals Cheese Business for Sargento. To kick off the summer grilling season, the Plymouth, Wisconsin-based cheese processor decided to survey Americans about their cheeseburger preferences across five different regions of the country. Some of the results might not be too shocking (hey, most people want cheese on their burgers!), but others shed an interesting light on what consumers are looking for in their burger-grilling adventures. View Sargento's "America The Burgerful" infographic.
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What this episode covers
Mike Bierbach, marketing director, Meals Cheese Business for Sargento, discusses cheeseburger trends across five regions of the United States, as discovered by the cheese processor through its ”America The Burgerful” survey the company conducted to kick off summer.
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What Do Americans Want on Their Cheeseburgers? Sargento Shares Its Findings
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