What Does Logrolling Have To Do With Negotiating?

When we enter into a negotiation, we are thinking about one thing: what we’d like to use our negotiation styles and negotiating techniques to get out of the negotiation. Let’s face it, we’re rather self-centered when it comes to planning how our next negotiation is going to turn out. As I’m pretty sure that we are all well aware of by now, thinking only of ourselves when it comes to negotiating can lead to some long and trying negotiations. What if there was a better way? It turns out that it is and it has a name: logrolling.