EPISODE · Feb 28, 2014 · 8 MIN
What does online personalisation really mean?
from UX Insights - User Experience Leadership and Strategy · host Boagworld
Personalisation can cause a lot of confusion. It comes in many forms and not all of them are appropriate for every site. Do not insist on personalisation unless you have a clear idea of what you mean and what benefits you expect.
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What does online personalisation really mean?
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