What Even Is Content Marketing Anymore? (Ep. 10)

Eric Hersey is joined by Jenny Snyder and Luke Hladek for a candid conversation about what content marketing actually means in 2026 and why so many businesses struggle to keep up with it. From social media and blogging to short-form video and brand storytelling, the team breaks down why authenticity matters more than chasing trends and how businesses can create meaningful content without burning themselves out. Along the way, they explore consistency, repurposing content, building trust online, and why the best marketing still comes down to genuine human connection.HIGHLIGHTSWhy “content marketing” has evolved far beyond blogging and social postsThe danger of creating content just to satisfy an algorithm or posting scheduleHow authenticity and vulnerability help brands stand out onlineWhy consistency still matters even when every post is not a home runThe importance of answering real customer questions in your contentHow repurposing content across platforms saves time and improves brandingWhy businesses should focus less on trends and more on connection and trustLuke explains why “beauty and sincerity” are still powerful marketing toolsFollow Strong Minded AgencyWebsite: ⁠⁠⁠⁠⁠⁠strongmindedagency.com⁠⁠⁠⁠⁠⁠Facebook: ⁠⁠⁠⁠⁠⁠Strong Minded Agency⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠@StrongMindedAgency⁠⁠⁠⁠⁠⁠LinkedIn: ⁠⁠⁠⁠⁠⁠Strong Minded Agency⁠⁠⁠⁠⁠⁠YouTube: ⁠⁠⁠⁠⁠⁠Strong Minded Agency⁠