What everyone does wrong with their abandoned cart emails | Takeaways from Forgotten Flights

Check out Churn Flags – my new retention podcast – if you’re in SaaS: Apple • Spotify • YouTube • Other platformsLet’s dive into the strategies and methods used in the POWERUP Toys abandoned cart email, featured in Episode 11.Ideas you don’t want to miss(02:08) Takeaway 1: Research gives you relevance.(03:03) Takeaway 2: Templates have their place, but they’re limited(03:26) Takeaway 3: Use abandoned carts to motivate, not just remind(05:29) Takeaway 4: Layer in emotion – it’s how people make decisions!(05:52) Takeaway 5: Test your buttons – boring often converts betterLinks from this episodeTake a look at the email we’re talking about todayPlan more effective abandoned cart sequences with my Abandonment PlaybookGrow your business when you join the Creative CEO AcademyFollow Nikki on LinkedInGet Nikki's email musings at ⁠nikkielbaz.com/subscribe ⁠Let me know what you thought about the episode by emailing [email protected] consult when you sign up to Kit (formerly ConvertKit) using this affiliate link. Terms and conditions here.