What EXACTLY is the Incredible Factor?

In this first episode, I share a clear, deep breakdown of the Incredible Factor:  Hot Undeniable Gift + Signature Business Move + Unique Value Proposition. Everyone has an Incredible Factor.  If you’re an entrepreneur, you’ll use it to build a business.  If you’re an employee, you’ll use it to build a career.  And regardless of how you unleash it, you have to first define, then own it before you can leverage it.