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What FTX's $32B Failure Can Teach You About Marketing & Business episode artwork

EPISODE · Dec 1, 2022 · 6 MIN

What FTX's $32B Failure Can Teach You About Marketing & Business

from Leveling Up with Eric Siu · host Eric Siu

In this episode, I’ll talk about marketing and business lessons you can learn from FTX’s Collapse. Find out what went wrong and how you can avoid it! TIME-STAMPED SHOW NOTES: [00:00] - Collapse of the Top Crypto Exchange in the World [00:40] - It was a great start for FTX, What happened? [01:20] - Lack of Financial Discipline inside the Company [02:04] - How FTX is benefitting from Political Donations right now [03:40] - Why you shouldn’t underinvest in SEO [04:02] - Do your due diligence! [04:36] - Final thoughts from a Marketing/Business Standpoint   Leave Some Feedback:   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

What this episode covers

In this episode, I’ll talk about marketing and business lessons you can learn from FTX’s Collapse. Find out what went wrong and how you can avoid it! TIME-STAMPED SHOW NOTES: [00:00] - Collapse of the Top Crypto Exchange in the World [00:40] - It was a great start for FTX, What happened? [01:20] - Lack of Financial Discipline inside the Company [02:04] - How FTX is benefitting from Political Donations right now [03:40] - Why you shouldn’t underinvest in SEO [04:02] - Do your due diligence! [04:36] - Final thoughts from a Marketing/Business Standpoint   Leave Some Feedback:   What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, please leave a short review here Subscribe to Leveling Up on iTunes Get the non-iTunes RSS Feed   Connect with Eric Siu:    Growth Everywhere Single Grain Leveling Up Eric Siu on Twitter Eric Siu on Instagram

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What FTX's $32B Failure Can Teach You About Marketing & Business

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How long is this episode of Leveling Up with Eric Siu?

This episode is 6 minutes long.

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This episode was published on December 1, 2022.

What is this episode about?

In this episode, I’ll talk about marketing and business lessons you can learn from FTX’s Collapse. Find out what went wrong and how you can avoid it! TIME-STAMPED SHOW NOTES: [00:00] - Collapse of the Top Crypto Exchange in the World [00:40] - It...

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