What Generating $1 Billion in Sales Taught Me About Running a Business … Part Two with Shelby from Chain Social

Today’s episode is part two of our conversation with Shelby van Zwol from Chain Socials, an incredibly successful marketing agency who has made over $1 BILLION in e-commerce revenue for her clients.  Last week, we talked about personal branding, marketing for real estate agents, and what most agents are getting wrong on socials.. So if you missed it, queue it up next on Spotify, Apple or YouTube. This week, we’re going even deeper into the mindset, lessons and behind the scenes decisions that have helped Shelby to turn Chain Socials into one of Australia’s leading agencies and earn her a Top 3 spot at the 2025 Women in E-commerce Awards. You’ll hear How to deal with team members getting jealous of each other’s success The three metrics Instagram cares about that will get you in front of more buyers (and it’s not likes…) What to look for when hiring younger staff so you don’t become their next 3 month experiment What taking a three month sabbatical taught her about systems that actually work The one small tweak that added 4 more weeks of income per client a year … and SO much more. Watch the YouTube Version of the Podcast here. Want to work with Shelby? Visit Chain Social on IG @chainsocial or www.chainsocial.com.au See all of the behind the scenes over at @beyondthesalepod or @kirstycunningham and @shanespiteri This podcast couldn’t be possible without our sponsors, YPA, 268 Fund and AgentSpot. If you’re looking to buy, sell or invest this year click on the links to find out how they can help you.