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What happens when the Airbnb team takes on a mortgage brand?

EPISODE · Apr 20, 2026 · 42 MIN

What happens when the Airbnb team takes on a mortgage brand?

from On Strategy Showcase · host On Strategy Showcase

What happens when the team that brought you Airbnb's Belong Anywhere, Coke's Share a Coke and Prudential’s Day 1, come together on a mortgage brand? Rocket's new work is the result of not simply disrupting the mortgage category, but defining a new one. You can watch this episode on our YouTube Channel or our website at www.onstrategyshowcase.com.

Episode metadata supplied by the publisher feed · Published Apr 20, 2026

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What happens when the Airbnb team takes on a mortgage brand?

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