What Happens When You're Building The Wrong Business?

In this episode of the Purpose and Profit Podcast, Jess Sato discusses what happens when you realize you're building the wrong business. This is the first episode in a three-part series, featuring high-achieving, purpose-driven women who sought Jess’s guidance to realign their ventures. Jess shares the story of Jen Morris, who transitioned from a successful health and wellness business to founding "Renegade Motherhood," a progressive community for mothers who are also running businesses. Jess emphasizes the importance of clarity and alignment in business, arguing that true growth stems from understanding and aligning with one’s core values and vision. She also offers a free resource, "Why Isn’t This Working?", to help listeners diagnose and correct misalignment in their own businesses.00:00 Welcome to the Purpose and Profit Podcast01:49 Introducing Jen Morris and Renegade Motherhood03:55 The Struggle of Misalignment07:10 The Turning Point: Embracing the Big Idea09:14 Jen's Success and the Power of Clarity12:24 Steps to Realign Your Business15:19 Final Thoughts and ResourcesRESOURCES MENTIONEDWhy Isn't This Working?Need Support? Books a call!Meet Jen Morris!Renegade MotherhoodRenegade Motherhood InstagramJen Morris on FacebookIf you need additional support and a thought partner to navigate big business and leadership transitions, let's talk. Simply schedule a free session by clicking here.Connect with Jess:www.jessicasato.com for all the free resources!Instagram: www.instagram.com/jessicasatocoachLinkedin: www.linkedin.com/in/jess-sato