EPISODE · Sep 4, 2020 · 43 MIN
What is a GTM (go-to-market) Plan?
from Market Ready · host Market Ready Podcast
On this episode, co-hosts Jeanette Jordan and Miyishia Slay provide a detailed description of a go-to-market (GTM) plan. We provide a step-by-step walkthrough defining all of the elements of a GTM from product definition to sales training. We give real world examples on how to define product testing phases as well as success metrics for your launch.
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What is a GTM (go-to-market) Plan?
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This episode was published on September 4, 2020.
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