What is a Software Booking?

In episode #25, I address software bookings. Bookings are the life of a SaaS business. It’s so important to track bookings accurately, but it is often harder than you think. - What is a software booking? - Where do I track bookings? - What data should I track? - When do you record a booking? - Data integrity with bookings Learn more about bookings here: https://www.thesaascfo.com/the-saas-bookings-report/ SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page