What is Audience Targeting & Outreach with Sarah Mosses (Together Films)

Another insightful conversation, this time with Sarah Mosses, the founder and CEO of Together Films, We dove deep into the world of film distribution and audience engagement! With over a decade of experience in film marketing and impact campaigns, Sarah shares her expertise on how to effectively target audiences for community screening tours and large-scale events.🎬  The importance of data in understanding film audiences🎬  Sarah's unique C-A-S-T approach to audience segmentation: Commercial, Affected, Supportive, and Tactical🎬  Practical strategies for outreach and engagement to drive bookings for screenings🎬  The significance of setting realistic goals and understanding your capacity when running a screening tour🎬  How to effectively pitch your film to various audiences, especially in sensitive topics like sexual assault and domestic violence 🔗Links:Sarah Mosses  / sarahmosses    / sarah_mosses_    / sarahmosses  Together Filmshttps://togetherfilms.org/More on Kinema for Filmmakers here: https://bit.ly/kinemayoutube🎙️ Hosted and co-produced by Christie Marchese🎬 Produced and edited by Ron Passaro 💻 https://kinema.com/