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What Is Frequency Capping In Google Ads? episode artwork

EPISODE · Jan 13, 2022 · 1 MIN

What Is Frequency Capping In Google Ads?

from Google Ads Like A Boss · host Uzair Kharawala

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What is frequency capping in ads? So, you cap your ads, especially for the display and campaigns. You don't want to show a video. You don't want to show your ads too many times to a single person because you get ad fatigue. People get fed up, cheesed off because they keep on seeing those same ads over and over again especially when it comes to remarketing. You want to be remarketing but you don't want to be hounding them every two seconds every time they go on the internet they see your ad. So personally speaking I kept my impressions you can do by impressions or by views. I kept by impressions about 2-3 maximum a day. And that works, that's a sweet spot where you don't get your ad shown a lot of times to the same person.

Episode metadata supplied by the publisher feed · Published Jan 13, 2022

What this episode covers

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What is frequency capping in ads? So, you cap your ads, especially for the display and campaigns. You don't want to show a video. You don't want to show your ads too many times to a single person because you get ad fatigue. People get fed up, cheesed off because they keep on seeing those same ads over and over again especially when it comes to remarketing. You want to be remarketing but you don't want to be hounding them every two seconds every time they go on the internet they see your ad. So personally speaking I kept my impressions you can do by impressions or by views. I kept by impressions about 2-3 maximum a day. And that works, that's a sweet spot where you don't get your ad shown a lot of times to the same person.

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How long is this episode of Google Ads Like A Boss?

This episode is 1 minute long.

When was this Google Ads Like A Boss episode published?

This episode was published on January 13, 2022.

What is this episode about?

The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What is frequency capping in ads? So, you cap your ads, especially for the display and campaigns. You don't want to show a video. You don't want...

Can I download this Google Ads Like A Boss episode?

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