What Is It Like to be a sole trader? – Fishers on the Case – EP 11

In this episode of Fishers on the Case, host Amanda Payne is joined by Sophie Allen from Serrano Media to discuss what it is really like setting up and running a small business as a sole trader. Sophie shares her journey from working in retail to building a career in graphic design, gaining hands-on experience in print and marketing before launching her own business. They discuss the realities of being a sole trader, including wearing multiple hats, managing finances and learning new skills along the way. The conversation also explores the power of networking, building meaningful relationships through events like Ashby Connect, and how strong client relationships define success.