What is the “dumb tax”, and how can it quietly destroy otherwise successful businesses?

In this episode, Liberty Ventures' CEO Alexander McCobin sits down with Kurt Luidhardt, co-author of Liberty Spenders, for a candid conversation about decision-making, faith, values, and capitalism done right.They unpack the concept of the dumb tax, the hidden cost of overly optimistic decisions, ignored risks, and misaligned priorities, and why bad decisions often cost far more than missed opportunities. The conversation delves into how faith and values shape better leadership, why consumers are increasingly choosing brands that reflect their beliefs, and how businesses can differentiate authentically without sacrificing product quality. Kurt also explains the data behind Liberty Spenders, revealing why more than 76 million Americans actively want to buy from values-aligned companies, and how brands like Chick-fil-A, Hobby Lobby, Black Rifle Coffee, and Patriot Mobile have built loyal followings by standing for something.If you care about capitalism, principled leadership, smarter decision-making, and building businesses that align profit with purpose, then listen now to this episode!👉 Learn more about Liberty Spenders and get a free copy of the book:www.libertyspenders.com/free👉 Join the movement and get updates from Capitalists for Capitalism Magazine:www.capitalistsforcapitalism.com👉 Learn more about Liberty Ventures and upcoming summits:www.libertyventuresnetwork.com🔗 CONNECT WITH ALEXANDER 👥 LinkedIn - https://www.linkedin.com/in/mccobin/🐦 X - https://x.com/amccobin📸 Instagram - https://www.instagram.com/mccobin/ 🚀 LIBERTY VENTURESLiberty Ventures is an ecosystem of purpose-driven investors and entrepreneurs aligned on advancing a free and prosperous future. Join our Angel Investor Network or submit your startup here: https://www.libertyventures.xyz/investing