What is the potential for Maine's Outdoor Recreation Economy?

Before it was a state, Maine had already earned a reputation for its great outdoors. It began as a place where anyone could hunt and fish, and served as a summer destination with numerous second homes owned by celebrities and other wealthy individuals. Today, the outdoors are a major part of the economy, generating $3.4 billion annually. A group of University of Maine faculty and staff teamed up with industry stakeholders to create the Maine Outdoor Economy Roadmap, which lays the groundwork for growing and diversifying the state’s great outdoors over the next decade. Collaborative partners, including the university, the Maine Office of Outdoor Recreation, Maine Outdoor Brands and others, launched the roadmap in January. In this episode of “The Maine Question” podcast, a few experts who worked together to develop the roadmap discuss the various outdoor-related industries, their potential for growth and the potential challenges they face.